Build story · India · Shark Tank India Season 3
Yes Madam Shark Tank India: deal, valuation & business model
A home salon platform connecting customers with beauty professionals who visit their homes.
By Shivam Bhandari · Reviewed 31 October 2026 · How we write
by the numbers
- Deal
- ₹1.5 crore for 2% equity, plus an extra 2% equity until ₹1.5 crore is recouped
- Implied valuation (equity portion)
- about ₹75 crore
- Season
- 3 (aired 22 January – 31 March 2024)
- What they sell
- App-based home salon services
What happened
Yes Madam offers salon services at customers' homes, booked through an app — competing in a category where Urban Company is a major player.
Home services depend on trained professionals, consistent quality and safety. Platforms win by building trust in their professionals and keeping them busy enough to stay.
On Shark Tank India Season 3, Yes Madam closed a deal of ₹1.5 crore for 2% equity, plus an extra 2% equity until ₹1.5 crore is recouped. The equity portion implies a valuation of about ₹75 crore for the business.
Timeline
- 2024
Pitched on Shark Tank India Season 3.
- Deal
₹1.5 crore for 2% equity, plus an extra 2% equity until ₹1.5 crore is recouped.
the lesson
In service platforms, the quality and loyalty of the professionals is the product.
Apply it to your business
- 1Train and certify service providers.
- 2Keep providers busy so they stay with you.
- 3Build trust with safety and reviews.
Laws at work in this story
Figures are rounded and drawn from public reports, company filings and widely cited coverage at the time. Check the company's latest filings before relying on any number.